What is a “Hang Tag” you ask. Well, to put it simply, it’s a business card with a hole it and a string attached. If we wanted to dig deeper though, we would see that it’s also a mini billboard hanging from your product screaming out to passing customers and imploring them to buy, buy buy!
A well designed Hang Tag can be the difference between a glance and a purchase. Esthetically pleasing yet informative without being too wordy, that’s the perfect Hang Tag.
They are typically used for and associated with clothing, but Hang Tags can be used for just about any product you can think of. Everything food items to toys can benefit from a burst of colorful artwork and a bit of information about the product and the company that’s providing it. These days, with the digital world being easily accessed by the physical with technology like QR Codes, you can easily introduce a potential customer to your online presence without them even having to actually buy your product. That way, whether you get the buy at that moment or not, you still may gain a future customer.
One sided or two, large or small, there’s really no wrong way to make a Hang Tag. You just need to decide which format works best for your product and where you product will be offered or seen. Have fun with the designs and let it all hang out…or something like that.