The fact is, regular Business Cards can get a bit mundane. Run of the mill rectangles, even when beautifully designed, don’t really stand out when you hand them to someone. Imagine a Triangle or an Octagon. Something unique. Imagine the impact of an amazingly designed BC printed on an unusual shape.
There are other interesting aspects of a shaped BC, the main one being shapes that pertain to a theme. A Cloud computing firm would certainly benefit from a cloud shaped business card. Flower for a florist and so forth and so on. The potential is limitless, it really is. Only stymied by your own lack of imagination.
Below are a few stats pertaining to Business Cards. They may or may not interest you, but it’s always fun to have little tidbits of info 🙂
|Business Card Statistics||Data|
|Number of business cards printed daily||27,397,260|
|Number of cards printed in the US annually||10 billion|
|Company sales increase for every 2,000 cards passed out||2.5 %|
|Percent of business cards handed out that will be thrown out in less than a week||88 %|
|Reason given for throwing out business card|
|Don’t need service provided by card giver||63 %|
|Don’t want to do business with specific card giver||24 %|
|Added information into digital contact list||9 %|
|Prospective clients hold on to a color card 10 times longer than a standard white card|