Monthly Archives: October 2014

Never Underestimate the Importance of Customer Satisfaction

Posted In: Marketing  |  October 31, 2014

Customer satisfaction is essential to any company’s growth. When you meet or exceed a customer’s expectations, they can do wondrous things for your reputation and even give you free advertising by recommending you to others. However, if you fail to meet their expectations, you’ll likely never see them again. In fact, they might even complain […]

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Maximizing Your Use of 4 Top Social Media Platforms

Posted In: Marketing  |  October 26, 2014

If you don’t use social media personally, it can seem difficult to understand why it’s such an important aspect of digital marketing. You might be tempted to think, “Well, Facebook is the biggest of the social media platforms, so maybe I should just post everything on there in the hopes of reaching the most people.” […]

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Finding Your Position on the Field

Posted In: Marketing  |  October 21, 2014

The 2002 movie The Rookie focuses on Jim Morris, a high school science teacher who managed to play major league baseball long after what most athletes would consider their prime. It’s an entertaining feature and stays impressively close to the real-life story of Morris, who pitched in the major leagues from 1999 to 2000. The […]

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Keeping the Ship Afloat . . . In Business

Posted In: Marketing, Tips & Tricks  |  October 17, 2014

We’ve all heard the expression “keeping the ship afloat.” Anyone who has ever spent time on an actual ship knows that keeping a boat afloat and getting it to the intended destination is no easy task. Ships of all sizes require a considerable amount of work from everyone on board, and we in business can […]

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Business Lessons From the Wizard of Oz

Posted In: Marketing, Tips & Tricks  |  October 10, 2014

The Wizard of Oz is an exciting tale that has delighted people for several generations. When young Dorothy is magically transported from her home to the magical land of Oz, she and her companions must outsmart witches and other dangers in an effort to find the famed Wizard of Oz, who they believe can help […]

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