Top Mistakes to Avoid with Booklet Printing

By: Steve Morgan  |  Posted In: Books & Catalogs  |  March 20, 2023

You might make mistakes during the process of booklet printing. Nevertheless, you can easily avoid it if you know to identify the mistakes. One of the primary mistakes you might make is setting an unrealistic budget for booklet printing. It can have an impact on the finished quality and appeal of the booklet. But it is not the only mistake businesses make.

If you are planning for booklet printing, here are some of the mistakes that you need to avoid.

1.  Choose a Realistic Budget

One of the biggest mistakes that brands make with custom booklets is trying to go with the cheapest quoted price. Generally, it leads to poor quality booklets and errors, which reflect on you and your brand. Check the reputation and history of the business prior to deciding to use them and place your booklet order.

2.  Not Balancing Images and Text Properly

A balance of images and text has to be struck before the cheap booklet printing is ordered so that the materials are well-balanced and impressive. In case either the images and text are excessive then prospective customers might fail to take you as an expert or expert and you might have to lose future clients due to this.

3.  Choosing More Than One Booklet Design and Type

Color booklet printing can involve a lot of effort and thinking. Do not make the mistake of settling for just one type of booklet or design as this might limit the possibilities for the brand and have an effect on the success you get from the materials. Design the items with various probable scenarios in mind so that you are always prepared.

4.  Not Being Specific About the Requirements

Before you start to look for a printing provider for custom booklet printing no minimum, you should have a clear understanding of what you need. Often, businesses ask the printing service to use the booklet’s standard size. However, in reality, there is no standard size when it comes to custom booklets. They can vary in orientation and length, too.

Prior to asking the printing service for quotes, it is better to lay down the requirements for the booklet. Make sure that you give the exact measurements so that there is no mistake if you are printing in bulk. It is also crucial to provide them with important information like the kind of paper, cover, and binding you want. Even though there are several binding options available, you need to make sure you are choosing the right option for your brand.