The product or service you are offering to your customers might be useful. However, that isn’t enough for selling your product in a saturated and competitive market. It is essential that you do something extra to attract more customers.
Labels, stickers, and decals are great for promoting your brand and business. They have multiple benefits. These are unique marketing tools that offer a fun alternative to old school advertising techniques as they are relatively affordable, businesses have little to lose.
Here are a few ways to use labels, decals, or stickers. Let’s take a look at them.
1. Vehicle Branding
Kiss cut vinyl stickers showcasing your brand logo can be applied to the car to identify it as a part of your fleet. With custom vehicle decals or stickers, you can give your brand more legitimacy and will ensure improved brand recognition for customers in the local area.
2. Decals for Your Office
A dull and drab office is unremarkable and impersonal, but some simple window or floor decals can transform the whole space. With this small change, you can create an atmosphere celebrating what your brand is and what you do. It can help in fostering a more positive atmosphere. Customized floor or window decals can make an impact on your visitors. It will make your brand stand apart in their mind.
3. Storefront Signs
A large decal or sticker can be used as a storefront sign for a business. It works greatly for stores selling products with immediately recognizable icons. People passing by or driving can tell you what you are offering without excessive information.
Storefront stickers can be used for advertising new products coming in or for posting added business information. These kinds of signs are less expensive and convenient to change than most of the permanent options. Thus, they are ideal for promoting a limited-time sale or an event.
4. Packaging
Your packaging plays an important role in how your target customers are perceiving your brand. Hence, it is surely something you should invest in. Personalize the packaging with custom paper labels. It will give the plain bottle or container a personalized touch of your brand.
There are many label materials, such as vinyl labels, that can accommodate the kind of packaging materials you use, whether you want them for a cylindrical object or flat surface. Purchasing roll labels in large quantities can help you cut costs.
5. Bumper Stickers
Branded bumper stickers offer a cost-free way to promote your business. In case one of your customers puts on the sticker on their car bumper, the logo and message of your brand will travel with it no matter where you go.
6. Cell Phone or Laptop Decals
Almost everyone is using their cell phone and laptops. Thus, they can be great spots for branded decals as you can be sure that people are going to see your sticker all the time and be reminded of what you have to offer.
You can use customized decals to mark the laptops owned by your company or give them out to your clients or employees for personal use. Premium-quality stickers won’t get damaged or hamper their expensive electronics.
7. Stickers at Tradeshows
The primary reason to attend a trade show is to make an impression on attendees. Give out wall stickers with the logo or name of your company to grab their attention. Stickers are more memorable than regular business cards handed out during such an event. Moreover, stickers are often less expensive.
8. Stickers for Products
Organizing your products in a store is a challenging task, especially when promotions with limited time require you to demarcate the items that are a part of the discount offer.
Customized vinyl stickers are a great way to label products for sale. It sets them apart from the remaining stock. Customers will appreciate this system. Moreover, organized shelves will persuade your customers to choose your store over others.
Decals, stickers, and labels are essential tools to boost brand visibility or provide product information.