Maintaining a Balanced Marketing Diet
July 14, 2015
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We all have favorite foods. If you’re like most people, your favorite food is probably not the healthiest, either. Some people have a weakness for
Category: Tips & Tricks
What Captain Kirk Teaches Us About Business
June 30, 2015
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Even among those who haven’t followed the Star Trek franchise, Captain Kirk and William Shatner (the actor who played him) are household names. Whether you’re
Ever Wondered Just How Effective a Call to Action Really Is?
June 5, 2015
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While it’s true the larger goal of your marketing efforts involves spreading the word about the products or services you sell, this isn’t the only
Lessons from Vacation Planning
May 31, 2015
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It was almost the end of senior year at the university. Four close friends — Sarah, Maria, Andrea, and Kaitlin — were preparing to celebrate
Online Reviews: How to Learn from the Good and the Bad
May 26, 2015
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Constructive criticism is one of the most powerful tools available to businesses of all types today. After all, who better to tell you how you’re