How Choose a Printing Service for Your Every Door Direct Mail Materials?

By: Steve Morgan  |  Posted In: Direct Mail Marketing, EDDM  |  February 20, 2023

No matter the kind of business you own, you can take the help of EDDM services. For projects small or large, a reputable printing service can do the job for you.

With multiple printing companies to choose from, the decision can be really difficult. So, choosing the best among them can be really difficult. You need to do the necessary homework before choosing the right service. To help you, we are going to list the best tips to choose the right printing service for your every door direct mail material.

1.  Consider Affordability

One of the first things that you need to take into account is the cost. Businesses might have to spend a little more to get the best quality. However, there are many EDDM printing services that provide affordable solutions. A good printing company will know how to balance high-quality printing services at an affordable cost. You can get good results, as well as good deals.

2.  Ensure They have Enough Printing Knowledge

A good printing service will have considerable printing knowledge. They should be aware of the past, present, and future in terms of printing EDDM postcard. The services of a company can become useless if they do not use them to the best of their ability. If a company has good experience in their field, assisting you in your printing jobs will not be difficult.

With time, the industry only increases. So, companies have to be creative to stand out with their services. A good printing service should be able to help you with each step of the printing process. Only a printing company with proper knowledge can give you the best results.

3.  Ensure They Offer Quality Customer Service

Communication is the key to a business. When you choose a printing company for your full service EDDM, you might want to look for one with clear communication methods. this gives you peace of mind that there is a clear path to solve any problem when there is an unforeseen situation. You should be able to reach out easily to the business through email, phone, or other networks.

It is always better to choose a printing service that offers responsive and professional customer support.

4.  Check Their Ink and Paper Stock Options

Most of the features that indicate a good printing company goes beyond a specific service. The company should be able to print EDDM folded mailer in trendy designs and are relevant in present-day society. The printing needs are changing with time. Similar is the case with the printing methods.

Check the printer’s ink supply and paper stock. This will help you understand if the company can offer modern printing solutions. A printing company should be able to provide you with samples of their work. It is the best way to find out what can you expect to get when you do business with them.

5.  Check Their Delivery Process

A good printing service is one that will deliver on its promise of a faster turnaround time. When you place an order for EDDM with a commercial printer, the righter timeframe to complete the project should be clear. Not every printing company is going to offer a large number of printed materials within a shorter timeframe. So, you should look for a printing service that can offer quick delivery of your EDDM. Surely, you do not want to get stuck with your EDDM advertising campaign.