A notepad is one of the most useful things in life and it also serves as an ideal tool for promotion. Many  business firms have found notepad as one of the best ways of promoting their brand. Compared to a brochure or a catalog a notepad is sure not to land up in trash. They also have a longer shelf life as compared to brochures and catalogs.

Notepads can be of different sizes but three of the most common sizes are 4.25×5.5 Notepad or pocket size, 5.5×8 Notepad or half page size and 11×8 Notepad or the letter size. Some of the tips that can go a long way in making a notepad unique and marketing your brand are:

• Design an Attractive Header or Footer – It is very important to design an attractive header or footer as it immediately grabs attention. Make use of colors for the cover and try to theme it around the color of your brand. Give the logo and brand name a prominent place in the header. The footer of the notepad can have the contact details  of your firm along with other necessary information.
• Do not Clutter – Many people make the mistake of cluttering the notepad pages with too much design. This leaves little empty space for writing killing the whole purpose of a notepad. A notepad is primarily for the purpose of writing rather than being ornamental.

• Use a Watermark – Using a watermark efficiently and creatively adds to the uniqueness of the notepad. The logo of the company or that of a product can be used for the watermark. A watermark in the center of the page gives a filling effect to the otherwise blank page and establishes your brand in every page of the notepad.

• Round Corner it – Although it is not common you can create a eye-catchy notepad by simply make the edges rounder to make it stand out.

PrintPapa is a one stop solution for all the printing and design needs. Over the years it has built a list of satisfied clientèle by printing books, business cards, letterheads, brochures, catalogs and other commercial and domestic printed material. Visit our Notepads section to learn more.