Tips to Print the Most Effective Business Card for Your Business

By: Steve Morgan  |  Posted In: Business Cards  |  January 9, 2023

Do you want to know how to design and print a business card? When you have a business plan, you have developed your business, and designed your branding, you might be looking to approach your potential clients. There are various ways to do that and place the business in front of potential clients. In this digitally-driven era, a business card might be the first thing that comes to your mind but these pieces are still relevant. It helps in reaching out to your potential clients.

Not all business cards have been created equal.  There are some poor-quality business cards. Here are a few tips you need to consider to design and print a business card.

1.  Make It Readable

In case you have to display a lot of information, you might be tempted to reduce the size of the text. Smaller texts might be readable onscreen. However, when you print them, they might start to appear smudged. As a general rule of thumb, make sure that you do not go much smaller than 8pt. Make sure that you do not forget about the font. It has to look simple and professional.

2.  Choose Between Plain or Colorful

If you use bright colors the right way, you can make your business cards stand out and appear distinctive. It is a tactic used by creative and design businesses with the aim to appear exciting, fresh, and original. Nevertheless, you should not underestimate the power of a simple design. A simple black and white design might be as striking and memorable as a colorful card. But you need to print it right.

3.  Choose the Right Colors

When you are choosing business card printing, you should keep the color choice in line with that of the brand. In case your brand uses some colors, make sure that you use them. surely, if you haven’t yet decided on a certain color scheme, you can reign freely on the cards. Make sure you are careful when you are choosing complementary colors. Keep in mind that clashing colors might appear unprofessional and tacky on square business cards. In case you are in doubt, you can use an online tool.

4.   Add Some Visual Content

The adage action speaks louder than words stand true for business cards. You might have written on one side of the luxury business cards, consider saving the other part for something visual. For instance, you can use the space for displaying the image of the product or something associated with your business. Also, you can add your company logo to the back of the card. No matter what you choose to print on the plastic business cards, don’t leave them blank. It is said that people don’t check the back of the business cards but that isn’t true. So, add some visual content before you send it for printing to the business card maker.