With fast-paced growth in technology as well as social media, networking has become easier than ever before. Online social networking is becoming increasingly popular among different industries with varied sizes. Personal meetings along with offline networking still are the most effective in building robust business relations.
Business cards are one of the most vital offline marketing tools that companies often use. Different types of business cards including square business cards are available in the market. And choosing the right one for your business is a bit tricky unless you have a good concept. Let’s talk about them.
Types of business cards
- Standard cards – A business card is meant to represent a brand as well as provide essential contact information. Whether you’re a startup or have been running your business for years, standard business cards are inevitable for any business irrespective of size and genre. Usually, the cards are made of a small piece of paper where the company’s identity is being provided. You can directly hand it over to your clients or mail it to the prospects.
- Premium cards – These cards carry a premium look and luxuriously portray your company. The level of elitism depends on the budget you can afford. Premium luxury business cards are typically made of matte or glossy paper. You can choose the shape, color, and size of the cards as per your requirements. But as it comes to a premium business card, the quality of the paper should be superior.
- Embossed cards – If you’re looking for high-class professionalism and optimal premium-ness, embossed cards would be the right option for you. Embossing provides the cards with a stunning attractive effect. They also create a superior appearance and feel. Embossing helps to emphasize special features of the card’s design. The cards let your business stand out from the competitors. Embossed plastic business cards give the recipients a nice physical feel that they will remember and will recall your business as they will need your services or products.
- Matte cards – If you don’t have any fascination with being innovative but have the urge to look professional from every aspect of the business, these will be the right choice for you. The details may vary depending on the type of your company. Usually, the cards have the feel of silk and satin. And that makes them speak for themselves. Standard shape and size are used for them.
These are some of the most significant types of business cards available in the market.