Booklet printing services are one of the most talked about printed mediums for businesses out there. Once you have an in-house designer, you can go ahead with the artwork of booklet printing. However, there are various print shops that can also help you with booklet printing services.

They will help you with the design, guide you on how to upload the artwork on the website and turn your ideas into a beautiful book. Custom booklets can be used for various purposes such as training manuals, newsletters, exhibition contribution magazines, handbooks, and more. You must make sure that the design of the booklet compliments your logo and business type.

There are various types of stitching to choose from as well, such as spiral binding, saddle stitching, etcetera. And here are a few other things that might help you regarding cheap booklet printing.

Keep the target audience in mind: It is important for you to keep the target audience in mind so that you can design the booklet accordingly. For example, if it is about attracting the children or the parents of children, use a lot of graphics and colours. But if you want to attract the adult generation, you should use 2 to 3 streamlined colours and designs. Make sure that the color booklet printing is creative and that you go beyond the normal templates.

Create a thoughtful and targeted message: You need to include a targeted message for marketing your booklet. Avoid spelling mistakes and proof check booklet printing. You can also make them intrigued by proposing a question. Keep the content as brief as possible. Try to use high-quality images to attract customers. The contents should be concise and crisp.

Try to include headers if possible.

Make sure you include CTA: Another important tip for you is that you need to include a few extra details such as contact information and email ID. You can also include a QR code to generate traffic on your website. Do not clutter with too many fonts and colours.

Do not use too many font types, font sizes and pictures. Leave whitespace so that the customers can go through it.

Use a solid colour for the background.

Do not use more than 2 to 3 colours that complement each other.

Choose the paper type, size and shape according to your requirements.

You need to have the purpose clear in your mind before you start. Use simple statements so that the onlookers can understand without focusing too much.

Read my blogs to know about custom booklet printing at no minimum.