A person who is impressed with your catalog can be turned into a potential customer easily. In this era of cut throat competition, it is very important to stand out among your competitors and be noticed. A well made product catalog can give you a competitive edge.
Unlike the brochure or the booklet which is personally handed over to the customer a rack card is picked up by the customer from the rack himself. So a well designed rack card has to immediately command attention from the visitors in these busy places.
A well made brochure or a booklet offers you a perfect platform to engage your customers into your products or services. Remember, if you can attract the attention of your customers with your brochure you can have an edge over your competitors.
Traditionally letterheads have been monotonous with a combination of logo, contact and tagline. There is however nothing that can stop you from being creative with your letterhead designing to create a long lasting impression on the minds of your clients.
A letterhead is the first impression of the organization to any stranger. Thus designing a letterhead for any organization may not be as simple as it sounds. Many things right from the organization’s ideals, values, culture and it’s sphere of business has to be kept in mind while designing letterhead.
